Writing articles is often touted as an excellent way to drive traffic to your website and increase sales and that’s why article marketing has its share within the internet marketing business. Here’s some advice to keep in mind in order to become successful.

In article marketing, freshness is everything. The more often you write unique content, the more often people and search spiders will index your website. As you create new articles, you also have more original content to spin and post elsewhere. Try to write something new every single day, and then take some time to submit it to as many websites as possible.

Research keywords before you write a single article. The best keywords are those that generate a lot of site traffic, but don’t have much in the way of competition. When you select keywords for your articles that drive site traffic, you can find yourself on the first page of Google rather quickly.

Make sure that the keywords in your resource box apply only to the article you are writing. Trying to include every keyword that you work on is going to be counterproductive. A reader searching for content on a particular keyword who ends up on your article that is completely unrelated is not going to be coming back for more.

If you write multiple articles on one topic, make sure you’re cross referencing them! Not only will readers read the one article, but chances are they’ll check out the other ones you’ve written on the topic if they’re right in front of them. This will increase the ad revenue you get from one person.

When you are creating content for your website, do not post all of your content in big batches. Instead, set up an automated posting system (available through many blogging and website editors) to post this content periodically. This way, you can easily ensure your website is updated with fresh content regularly.